Microsoft partner and CRM consultancy Mint Group acquires Liquid CRM

Mint Group has announced that it has acquired South African CRM consultancy Liquid CRM, a Microsoft Dynamics systems integrator. Mint and Liquid CRM have been partners for the past 15 years.

The acquisition brings together two of the leading Dynamics partners in the country and extends the firm's opportunity around Microsoft DevOps and Azure PaaS/SaaS offerings, according to Mint Group CEO Carel du Toit.

"It is critical for Mint to continuously provide its clients with a competitive edge and its employees with differentiation, and the fusion of Mint Group and Liquid CRM will further empower this objective," he stated.

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