Microsoft partners with enterprise mobile marketing and advertising firm inMobi

June 26 2018

Microsoft and enterprise mobile platform provider inMobi announced a new partnership focused on Azure platform utilization and the expansion of inMobi's Marketing Cloud offering.

As part of the agreement, inMobi will "move in a phased manner to Microsoft Azure as its preferred cloud provider and tap into the power of its intelligent capabilities," according to a statement. The companies will also align on go-to-market strategy, with a plan for integrated advertising and marketing solutions to Microsoft's customer base.

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