Microsoft Certified ISVs Ring Up Strong Financials, Survey Reveals

Do Microsoft-certified ISV partners have more fun?

Based on the findings of a Microsoft-sponsored survey, they have lots more fun than non-certified partners, for a very simple reason: they’re making more money.
ISV Competency Partners—those that are Microsoft Certified or Gold Certified partners—outperform so-called Benchmark ISVs in seven of ten “key performance indicators,” according to the survey carried out by IDC, the Framingham, MA, research firm.

Benchmark ISVs aren’t Microsoft Certified, and thus tend not to be as focused on Microsoft Dynamics as are the certified partners.
Thus, MS certified partners do significantly better on in such areas as revenue growth (25% advantage), cash flow from operations (over double), sale cycle (one-third shorter), and revenue per emplyee (1.7 times greater).


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About Jason Gumpert

As the editor of, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at

Prior to co-founding, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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