How Much Should You Spend Integrating E-Commerce Into Microsoft Dynamics AX, GP, or CRM?

Our clients often ask us whether they should integrate an e-commerce solution into their Microsoft Dynamics GP, AX, or CRM system. When we tell them it has become easier than ever, their next question is this: how much they should spend?

This last question requires a more involved answer. With all the many choices in the marketplace ranging from a few thousand dollars to a couple of million for a large enterprise solution, it is hard to know just how much you should be investing.


Think about it this way: if I charged you $500,000 for an integrated e-commerce solution that could generate $2,000,000 in additional gross margin each year and save you another $1,000,000 in operating costs, then would the $500,000 investment be A LOT? The answer, of course, is no. 


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About Jamie Lippay

Jamie Lippay is the Chief Executive Officer and co-Founder of Keyora Inc., makers of Webfoot® Integrated E-Commerce for Microsoft Dynamics AX and Dynamics GP. Prior to starting Keyora Inc, Jamie implemented Microsoft Dynamics GP for over ten years as a Solution Architect and Project Manager with a leading value-added reseller in Toronto, Canada. Jamie holds an M.B.A. from the Schulich School of Business in Toronto and is a Certified Management Accountant.

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Contemporary electronic

Contemporary electronic commerce involves everything from ordering "digital" content for immediate online consumption, to ordering conventional goods and services, to "meta" services to facilitate other types of electronic commerce.

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