In E-Commerce Move, Dental Products Maker Considers Pricing, SaaS Integration to Microsoft Dynamics GP

by Linda Rosencrance
published January 17, 2011

When Zila Inc., a dental products manufacturer, decided to seek a solution to use the web to sell its products, including the Rotadent Professional Powered Brush, directly to consumers, the company knew it needed a something that easily integrated with Microsoft Dynamics GP. 

But finding such a solution at a reasonable cost was not an easy proposition, according to Albert Bachman, Director, Management Information Systems at Zila. "When we were looking for a solution we were looking for something that would connect to Dynamics GP and we found a very limited number of people that could do that," he said. "Initially some of these solutions we looked at were tens of thousands of dollars and we didn't have that kind of money."

Additionally, Bachman said Zila wanted a solution that was user-friendly.

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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.

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