How Seriously Should You Take Those “Top 10” Lists of CRM Systems, Especially When Microsoft Dynamics CRM Is Left Off?
We see them every day. The Top 10 CRM systems. Gartner's Magic Quadrants. What is the power they hold? In a word, simplicity.
We are faced with far more information than we can digest. Even I cannot keep up with it all, and I have no other job than consulting on CRM. I can only imagine what it must be like for you. So when we see a list saying that System A is number 1 and System B is number 2, then we tend to simply accept it, even though we know that a simple ranking can never tell the entire story. It is a simple concept.