Beyond Closing Sales: How Mobile CRM Aids in Retaining Key Sales Personnel
He made his case for Mobile CRM as a key component of Microsoft Dynamics CRM initially via a common sales scenario at many companies:
Being out on a sales call and having to phone your office for information on your potential lead.
"This is not an ideal scenario and not the best position to make the most effective sales call," said Derek Warburton, vice president of sales for TenDigits Software. "It is not efficient from a company standpoint."