Microsoft Dynamics Partner Roundup – Sitecore CMS Integration, Dynamics CRM and AX Wins, NAV Add-On Solution Wins

by Linda Rosencrance
published October 31, 2010

Sitecore Integrates Microsoft Dynamics CRM to Capture Critical Sales Intelligence and Improve Customer Experiences

Sitecore, a provider of .NET Web content management system (CMS) software has announced an enhanced integration between Sitecore CMS and Microsoft Dynamics CRM.

The integration will allow organizations to blend prospect and customer data stored in the Microsoft Dynamics CRM system with real-time insights on Web interactions via Sitecore CMS, the company said. This will allow marketers to provide better and more targeted customer experiences, while giving sales the necessary insight needed to better nurture prospective customers, according to company officials.

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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.

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