Paribus Interactive Declares War on CRM Data Duplication
Paribus Interactive, a cloud based solution that empowers all Microsoft Dynamics 365 users to prevent the creation of duplicate data, while improving their experience and efficiency
QGate, experts in delivering software solutions for Customer Relationship Management (CRM), today announced the launch of Paribus Interactive. The solution, a powerful ally in the prevention of duplicate data, is now generally available for all users of Microsoft Dynamics 365 / Dynamics CRM.
Rowland Dexter, QGate's Managing Director gives an every-day example of how this efficiency is achieved: "Imagine you need to find a contact called Rob Dixon. You are sure that Rob is in the system, but the look up comes out empty. Why? Because someone entered him as Robert Dixen and the standard find/look up function in CRM requires an exact match. Rob could be in the system several times already, with slight variations to his name or his account name. So, you have two choices - either spend another ten minutes looking for him, or give up and enter yet another duplicate. Paribus Interactive's "fuzzy" matching capability will surface these multiple records, saving you time and preventing another record from being entered. Now multiply this for every task of every CRM user and there's your gain in user efficiency and data accuracy."
Solving the problem of duplicate data in CRM is not something new for QGate. The company first released Paribus Discovery almost 15 years ago, a solution that has been helping organizations worldwide to identify, report and remove duplicate records. With the launch of Paribus Interactive, QGate takes the war on data duplication to the next level, by preventing it.
According to Rowland Dexter, "this really is a game changer for organizations that rely on Microsoft Dynamics 365, and the data within that system. If Paribus Discovery is the Cure for data duplication, Paribus Interactive is now the Prevention for the same disease. We've made it as simple, intuitive and affordable as we possibly could, and the reason for that was to remove any possible adoption barrier. There simply is no reason why users shouldn't have it."
How Paribus Interactive works
Paribus Interactive is a subscription-based solution, embedded in Microsoft Dynamics 365 and powered by an intelligent fuzzy matching engine. It is capable of finding both people and organizations across the Account, Contact and Lead areas in the same search. The same capability is applied to the Look up function available in Opportunities and Cases. In addition, when a user is creating a new Account and/or Contact the solution checks for existing similar records. Results are immediately displayed, and users can navigate to those records on the spot, instead of creating a duplicate.
Mark Cooper, QGate's Director Product Development explains, "whether you're associating a Case with a Contact, creating a new Lead, or simply looking for an Account address, if that data already exists, Paribus Interactive will find it."
The Paribus Interactive
matching engine is significantly more effective than the standard Dynamics 365
duplicate detection capabilities. It is also configurable, so companies can
adapt it to their CRM as required.
Who can benefit from Paribus Interactive
In this first release, the
solution is available for Microsoft Dynamics CRM 2013 and above, including
Dynamics 365. Additional CRM systems will be supported in the future. Mark
Cooper reveals that "the product has an ambitious roadmap, and the ultimate
goal of Paribus Interactive is to prevent every CRM user in the world from
creating a duplicate record of something that already exists in the system."
Paribus Interactive is a cloud-based solution priced per user per month. QGate offers a 14-day free trial with no commitment required. To request it, please visit the product's web page: http://www.paribuscloud.com.
Additional information / press contact
Tel: +44 (0) 1329 222 800 / E: firstname.lastname@example.org
QGate are a UK based Microsoft Partner with 20 years' experience in delivering successful CRM projects in different industries. During this time, the company has developed CRM oriented solutions for Telephony Integration (intelli-CTi), and for solving the problem of duplicate records in CRM, with Paribus Discovery and Paribus Interactive. For additional information, please visit http://www.qgate.co.uk