Re-imagine your Sales strategies in Microsoft Dynamics 365 Sales/CE with Marketing insights available from Mailchimp

MUMBAI, India — October 12, 2021 – Be it App Integrations, streamlining Document Management in Dynamics 365 CRM/ CE, improving productivity with its suite of 1 Click Apps or simply visual representation of data using Visualization Apps – Inogic has always been a hub of distinct and innovative solutions for Dynamics 365 CRM / Dataverse (Power Apps). In line with the same principle and thought Inogic has launched yet another integration app for Dynamics 365 CRM users - Marketing4Dynamics.

Marketing4Dynamics integrates Mailchimp and Dynamics 365 CRM seamlessly providing a rich experience for users while syncing data between two applications. It works as a medium to bridge the gap between Sales and Marketing data. With this integration, Sales as well as Marketing teams working with Dynamics 365 would have a 360 degrees views of the complete marketing insights available in Mailchimp ensuring better clarity while addressing future marketing or sales strategies.

“Mailchimp is a widely used marketing tool amongst the SME organizations. Providing a single platform for these organizations to allow for not just the marketing teams to check the campaign insights from within Dynamics 365 CE but also empower the sales team with the insights on customer and prospect engagement with the organization has been an ask for a while now. With Marketing4Dynamics, we aim to aid the collaboration between Sales and Marketing team without the technicalities of complex coding and programming” said Roohi Shaikh, CEO of Inogic.

With Marketing4Dynamics, CRM users can:

  1. Sync Mailchimp Audience with Dynamics CRM Marketing Lists: Two- way sync of Leads/Contacts/Members which are available in Mailchimp and/or Dynamics 365 CRM. Any addition or removal of members from Mailchimp audience or Marketing List in Dynamics 365 CE will be auto synced to the other side
  2.  Sync Mailchimp Campaigns: Statistics of Mailchimp email marketing campaigns and member activities (Open, Sent, Click, Unsubscribed and Bounced) is made available within easy reach of sales team in CRM. This helps to bridge the information gap between Sales and Marketing team.
  3.  Analyze Campaign statistics on Dashboard: Graphical representation of Mailchimp campaign statistics on CRM dashboards provides a clear picture of the success rate of campaigns carried out. With visualization, there is no room for misinterpreting numbers and figures. This proves quite helpful for planning and developing marketing activities that piques customer interest resulting in higher sales and profit.
  4. Syncing Campaign interactions from Mailchimp: Member interactions with the marketing newsletter sent from Mailchimp is synced to respective Contact/Lead in Dynamics 365 CE/CRM. This helps the sales team members to track customer engagement and enable up-sell/cross-sell opportunities.

 About Inogic:

Inogic: Microsoft Gold Partner and a leading Dynamics 365 ISV since 2007 with exclusive focus on providing innovative apps and services on Dynamics 365 CRM/Power Platform. Its flagship product Maplytics™a Preferred App on Microsoft AppSource, is a market-leading geo-analytical mapping app that provides seamless Maps and Dynamics 365 CRM integration with features like Territory Management, Radius Search, Appointment Planner and Routing for increased productivity on and off the field, across all devices. Inogic has a suite of 15 Microsoft Preferred Productivity Apps on Microsoft AppSource. Be it App Integrations, streamlining Document Management in Dynamics 365 CRM/CE, improving productivity with its suite of 1 Click Apps or simply visual representation of data using Visualization Apps – Inogic has always been a hub of distinct and innovative solutions for Dynamics 365 CRM / Dataverse (Power Apps), and its high quality and low-cost offshore development services on Dynamics 365 CRM, Power AppsPower AutomatePower BI & Power Apps Portals. Contributing to the community, Inogic Blogs are very popular for its regular high-quality tips and tricks on all things Dynamics 365 CRM / Power Platform!

 

Vendor

Inogic