Microsoft Dynamics CRM White Papers

Welcome to the Microsoft Dynamics CRM White Papers section.

Business Need

How to Optimize Marketing Automation for B2B Marketing Success

Results of a survey conducted with 95 organizations

5 Ways to Crush Your Dynamics 365 Demonstration

Consider these tips when you’re preparing a Dynamics 365 demo

The Top 3 Public Cloud Pitfalls

How to avoid, or fix, them with a hybrid, managed cloud services approach

The Quick Guide to Email Subscription Management

Increasing customer satisfaction and compliance with email preference centers

Salesforce vs. Dynamics 365: Which one is better?

An in-depth look at Salesforce and Dynamics 365

Bringing the Human Touch to Marketing Technology Service and Support

Human customer support and services are essential for a marketer’s success

Synthesizing the Customer Engagement Maturity Model

Digital transformation can help you reconsider customer engagement

Guide: 3 Keys to Successful Microsoft Dynamics 365/CRM Adoption

Download this guide for your step-by-step game plan to a successful Microsoft Dynamics CRM (Dynamics 365) journey

How to Align IT and Marketing

Why and how to bring these teams together

A Simple Approach to Dynamics 365 Licensing

All the Dynamics 365 plans and pricing, the individual applications and the different user licenses