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Summit EMEA 2017: On digital transformation, Microsoft eager to both talk about and listen to Dynamics ERP and CRM customers

by Dann Anthony Maurno
Assistant Editor, MSDW
February 09 2017

Dilip PopatMicrosoft will be present and very approachable at Summit EMEA 2017 in Amsterdam; in fact, it is eager to listen, says Dilip Popat, Microsoft's Director, Customer Success Management Team EMEA.

Popat will deliver the CRMUG session "Driving Customer Success & Adoption" on Wednesday, April 5 at the event, while Microsoft Dynamics 365 team leaders Jujhar Singh and Angela Bandlow will deliver the keynote product strategy and roadmap session on Thursday.

And says Popat, he and his team will be there among the customers and partners, eager both to evangelize the potential of digital transformation and to hear how it can ease the path for customers and partners. He told MSDynamicsWorld more about the significance of Summit EMEA 2017 in a transformative year.

MSDW: Summit attendees can't get enough contact with Microsoft, what kind of access can they expect?

Dilip Popat: I'll be presenting in one of the sessions around customer success which is the area I'm involved heavily in at Microsoft. And really, how we're working with our customers and partners to ensure our customers are not only achieving successful deployments, but also getting business value from the investment they've made in Dynamics 365.

So I'll talk a lot about our approach and best practices, and we're very much hoping to have a customer, which we're confirming as part of my session. And certainly there will be access with a number of members of my leadership team, including some of the customer success managers, some key customers, and networking, and in one-to-one meetings. We're really taking the opportunity ...

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About Dann Anthony Maurno

Dann Anthony Maurno is a seasoned business journalist who began his career as International Marketing Manager with Lilly Software, then moved on as a freelancer to write for such prestigious clients as CFO Magazine; Compliance Week;Manufacturing Business Technology; Decision Resources, Inc.; The Economist Intelligence Unit; and corporate clients such as Iron Mountain, Microsoft and SAP. He is the co-author of Thin Air: How Wireless Technology Supports Lean Initiatives(CRC/Productivity Press, 2010).

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Jeff
Submitted by jefflfrye on Fri, 02/10/2017 - 09:10 Permalink
Ugh. So the good people of EMEA will also get a chance to pay to attend a conference so Microsoft can hard sell something they do not own for a few hours. Wonder how many sessions of actual usefulness to current customers were pushed aside for a Dynamics 365 very, very few customers actually use? Were attendees charged more so Microsoft could provide all this change? And finally, besides being a name drop, what does Uber have to do with back office systems for the current Dynamics customer base? I thought with the demise of Envision that Microsoft was finally done with the CxO dog-whistles. Please keep us apprised on stuff like this so we will all know what the next catch phrase Microsoft will use after the A.D.D., head-in-the-cloud management team move on from "digital transformation." It will give me time to brace myself for when they drop it repeatedly in Nashville this October. Jeff Frye Systems Analyst