Why Call Tracking is the Single, Most Effective Measurement Tool to Determine Your Return-On-Investment, When it Comes to Getting Instant Feedback About the Phone Calls Driven by Your Marketing Efforts
published by Mongoose Metrics
Call tracking allows businesses to calculate success for EVERY form of advertising. With call tracking, marketers now have an increasingly powerful tool to not only measure -- but also analyze -- offline conversions in an effort to more effectively determine success and make informed spending decisions.
This white paper outlines:
- The definition and history of call tracking;
- The elements and key features of call tracking;
- Why web forms don't tell the whole story;
- Why call tracking is the single most effective measurement tool to determine your return-on-investment, when it comes to getting instant feedbackabout the phone calls driven by your marketing efforts.
Requires FREE Membership to ViewLogin
Become a Member Joining MSDynamicsWorld.com gives you free, unlimited access to news, analysis, white papers, case studies, product brochures, and more, and it’s all FREE. You’ll also receive periodic email newsletters with the latest relevant articles and content updates.