Microsoft Dynamics AX finds a new route to SMB market with launch of Retail Realm Essentials

Retail Realm recently launched its new SMB offering, Retail Realm Essentials for Microsoft Dynamics. Based on Microsoft Dynamics AX, the solution takes a novel approach to licensing that exposes just a fraction of the underlying AX capabilities, making it viable for sale by SMB retail focused.


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About Jason Gumpert

As the editor of, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at

Prior to co-founding, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. Jason has also held consulting positions at CSC Consulting and Monitor Group.

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