The Dynamics CRM 2016 Beta Nears, And Microsoft Is Focused on Improvements in Six Key Areas

Microsoft corporate vice president Bob Stutz is in India with the Dynamics CRM team as they prepare the CRM 2016 beta release, which left keynote duties at CRMUG Summit 2015 in Reno, Nevada to Microsoft general manager Bill Patterson.

Patterson, who has been leading the Parature team since the company's acquisition in 2014, used the session to describe Microsoft's vision for the next stage of CRM's evolution. Along with highlighting some of the recent acquisitions like FantasySalesTeam and advances in older pickups like Social Engagement, Patterson offered a first look at a new CRM feature - a series of smaller and more focused mobile apps intended to be used for specific roles and tasks.


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About Jason Gumpert

As the editor of, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at

Prior to co-founding, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. Jason has also held consulting positions at CSC Consulting and Monitor Group.

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