The Underlying Strategy Guiding Integration of Cloud Services with Microsoft Dynamics ERP

Microsoft chose an admirably straightforward moniker for its strategy to connect the latest, cloud-based services with traditional, installed software. "Software + Services" has been welcomed by many, but criticized by some as a way for Microsoft to pay lip-service to new computing architectures, while continuing its licensed software orientation.

Is Microsoft really counting on cloud services to become mainstream? In a recent address at the University of Washington in Seattle, Microsoft CEO Steve Ballmer left no doubt when he said, "The inspiration for what we are doing now starts with the cloud." He further characterizes Microsoft's bet on the cloud as "all in."

In fact, every business already uses cloud services. Does your company use external hosting for Web sites or email? What about software-as-a-service for customer relations

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About Bob Gleason

Bob has more than 25 years management experience in a wide range of entrepreneurial high tech businesses offering logistics software, software development tools, Internet consulting services, high-performance networked-based business applications and supply-chain integration solutions.

Prior to RedTail, Bob was the founder and CEO of Riverton – a software tools and Internet professional services provider. Before founding Riverton, he was vice president of sales and marketing at Easel Corporation, where he contributed to helping the company achieve a successful public offering in the early '90s.

Before Easel, Bob brought to market one of the industry's first warehouse management systems at Distribution Management Systems, which was subsequently acquired by Cullinet. Early on, Bob began his high tech career as a consultant for International Data Corporation.

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