In E-Commerce Move, Dental Products Maker Considers Pricing, SaaS Integration to Microsoft Dynamics GP

When Zila Inc., a dental products manufacturer, decided to seek a solution to use the web to sell its products, including the Rotadent Professional Powered Brush, directly to consumers, the company knew it needed a something that easily integrated with Microsoft Dynamics GP. 

But finding such a solution at a reasonable cost was not an easy proposition, according to Albert Bachman, Director, Management Information Systems at Zila. "When we were looking for a solution we were looking for something that would connect to Dynamics GP and we found a very limited number of people that could do that," he said. "Initially some of these solutions we looked at were tens of thousands of dollars and we didn't have that kind of money."

Additionally, Bachman said Zila wanted a solution that was user-friendly.


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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in Massachusetts. She has written about information technology for 10 years. She has been a journalist since the late 1980s. She wrote for numerous community newspapers in the Boston area, where she covered politics and was a high-profile investigative reporter. She has freelanced for the Boston Globe and the Boston Herald. She is the published author of four true crime books "Murder at Morses Pond," "An Act of Murder," "Ripper", and "Bone Crusher" for Kensington Publishing Corp. (Pinnacle imprint). She has just started her fifth true crime book for Kensington.

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