Cole Systems Goes Social with Store-Centric Customer Loyalty in Microsoft Dynamics AX for Retail

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Microsoft Gold Certified Partner Cole Systems has launched a new platform built for Microsoft Dynamics AX for Retail the company says will change the way retailers interact with customers.

Their new Coyal solution aims to connect a consumer's social and mobile presence with the physical store environment.   When a consumer checks-in to a retail store using their mobile devices via Foursquare, the retail staff will get a pop-up on Microsoft Dynamics AX for Retail POS (point-of-sale), identifying the customer. The solution will track and store customer check-ins as well as customer data so retailers can use this information to launch customer loyalty programs that will eliminate bulky cards, key tags, etc., officials said.

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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.

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