DQ Global launches new features to its Perfect & Merge Data Cleansing Software for MS Dynamics CRM


LONDON, 15th March 2016 - DQ Global a leading provider of CRM data cleansing and data integration software solutions, today announced Perfect & Merge for Dynamics CRM has been released with new automated Master Record Selection features.  

Perfect & Merge offers many more capabilities than the out-of-the-box duplicate detection in MS Dynamics CRM allowing for multiple duplicate records to be reviewed and processed side by side. With the new master record management features, users can further reduce reviewing times by auto-selecting the best record through configurable master record selection rules.  These rules allow automated record selection and promotion based on the following options: newest or oldest record, most or least complete record and for account records, the one with the most or least contact records attached.

"We are constantly developing and improving our software and this latest new feature will save a lot of review time for data stewards, said Martin Doyle, CEO at DQ Global. "We are looking forward to releasing more new features on a regular and on ongoing basis."

In the next few weeks there will be the release of another level of Master Record Management with auto-fill features, where the master (Golden) record will have its fields auto-filled from the duplicate group in order to create the best possible record.  Using highly configurable rules you will be able to select the best field values, or best field group values, which include: most or least occurring value, highest or lowest number, oldest or newest date, true or false Boolean, hierarchy of trust and more...

These new features empower users to create a Golden Record Automatically.  Users will further reduce review times which will increase data steward productivity and CRM record consistency.

DQ Global is a leading provider of CRM Data Cleansing Software and services which enables businesses to solve complex data quality challenges. DQ Data Quality Consultants help organisations overcome their data challenges by working alongside businesses to improve the quality of their data, empowering them with more control and therefore increasing the trust in the data. For the past 20 years, DQ Global have been developing solutions which help organizations effectively manage and maintain the quality of their data.

For more information visit www.dqglobal.com or call +44(0) 2392 988303 in the United Kingdom or +1(312) 253 7873 in the United States.