Benefit Cosmetics Receives a Full Reporting and Analytics Makeover with Zap BI for Dynamics AX

Benefit is a boutique cosmetics, fragrance, and skincare company based in San Francisco with a global wholesale, retail, and online sales presence. Benefit manufacturers and distributes luxury cosmetic products worldwide and is a subsidary of Louis Vuitton Moet Hennessy.

Benefit was outsourcing their business intelligence reporting to a consulting firm. The cost of this outsourced reporting was about $40,000 per year for just the Americas. It would be another $30,000 per year for the consultants to produce reports for the UK, France, and China. The company decided to review the process and determine if making a change in how Benefit conducted and reporting was warranted.

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