Ulrik Pedersen was headhunted by Dr. Morten Middelfart as a Project Manager in TARGIT in 1999, and in 2006, he happily accepted the challenge of penetrating the North American market with our world leading TARGIT Business Intelligence and Analytics solution.

He grew the organization from a startup team of 3 people to 25 highly skilled and dedicated individuals and he catapulted the number of TARGIT clients in North America.

Ulrik holds a Master of Science in Economics and Business Administration, B2B Marketing from Aalborg University.

Ulrik has completed an Ironman competition and runs marathons.